◆ JERRICK HADDAD
◆ Content Strategy, Communications, Editorial & AI

Bridging the gap between enterprise knowledge and human understanding.

Communications leader with 15+ years of experience building strategies, channels and digital infrastructure for global organizations and C-suite networks. Former Director of Thought Leadership at Page Society; Global Digital Strategist at CEMEX.

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Featured Photography by Jerrick Haddad
I love taking photos
Modernist Geometry Brooklyn, NY
01 / 05

15+ Years

Content Strategy & Corp Comms

1 AI ChatBot

Trained & Deployed

2 Kids

Keeping wife & I on our toes

3,000+ Miles

Biked Annually on Cargo Bike

HOW I WORK

Three Core Pillars of Practice

01 // PHILOSOPHY
01. EDITORIAL STRATEGY

Content & Editorial Governance

Building cross-functional committees and channel playbooks that maintain a unified voice across newsletters, podcasts and web without operational friction.

02. INFRASTRUCTURE & AI

Digital Systems & Generative AI

Directing website overhauls, taxonomy structuring and custom AI chatbot builds (Artie) that index enterprise archives and turn static IP into interactive tools.

03. THOUGHT LEADERSHIP

Benchmarking & Trend Insights

Converting complex data into definitive benchmarking frameworks and C-suite reports that directly address senior executive priorities.

TRACK RECORD

Selected Impact & Case Studies

Click any card to inspect strategic architecture & portfolio deck visuals

CASE STUDY 01 // AI INTEGRATION & KNOWLEDGE ARCHITECTURE

"Artie" AI Knowledge Base Chatbot

Page Society Inspect Architecture

◆ Strategic Diagnosis

Diagnosed discovery friction across 10+ years of archived research, identifying an opportunity to convert static IP into an interactive executive utility.

◆ Solution Architecture & Leadership

Defined technical specifications, guardrails, and taxonomy overhaul. Governed prompt engineering, vendor RFP selection, and enterprise LLM ingestion.

◆ Business Outcome & Impact

Engineered & deployed Artie, an AI chatbot that indexed enterprise IP, eliminated member friction, and generated net-new sponsorship revenue.

CASE STUDY 02 // GLOBAL GOVERNANCE & MARKETING

CEMEX Global Digital Architecture

CEMEX (Global) Inspect Governance

◆ Strategic Diagnosis

Identified structural tension between central corporate mandates and regional autonomy across 20+ countries, threatening global narrative cohesion.

◆ Solution Architecture & Leadership

Architected a global-to-local marketing governance model. Developed localized editorial playbooks and trained regional comms leads across 4 languages.

◆ Business Outcome & Impact

Unified digital presence for 20,000+ enterprise clients; strategy was documented & published as a industry benchmark case study.

CASE STUDY 03 // EDITORIAL GOVERNANCE & OPERATIONS

Editorial Committee & Content Infrastructure

Page Society Inspect Pipeline

◆ Strategic Diagnosis

Recognized that fragmented subject matter expertise was causing content bottlenecks, inconsistent market voice, and lost executive insights.

◆ Solution Architecture & Leadership

Conceived and chaired a cross-functional Editorial Committee. Designed AI-assisted SME intake pipelines to convert interviews into standardized publication assets.

◆ Business Outcome & Impact

Aligned every stakeholder group and maintained quality & cadence across 100+ annual content assets—newsletters, blogs, podcasts and research.

CASE STUDY 04 // BENCHMARKING & THOUGHT LEADERSHIP REPORTS

Page Navigator: Benchmarking Survey & Executive Reports

Page Society Inspect Benchmarks

◆ Strategic Diagnosis

Surfaced an unaddressed C-suite need for rapid corporate benchmarking during market volatility, bypassing slow traditional research agencies.

◆ Solution Architecture & Leadership

Pioneered the Page Navigator framework. Designed survey instruments, chaired insight committees, and orchestrated global multi-channel rollouts.

◆ Business Outcome & Impact

Delivered primary insights to 1,400+ CCOs and CMOs, achieving an unprecedented 75%+ member download rate.

CASE STUDY 05 // MULTIMEDIA & AUDIO PRODUCTION

Enterprise Podcast ("The New CCO") & Independent Series

Page Society / Independent Inspect Audio Pipeline

◆ Strategic Diagnosis

Identified a gap in warm executive engagement and audio thought leadership that written reports could not replicate.

◆ Solution Architecture & Leadership

Architected end-to-end audio strategy for enterprise (The New CCO) and independent series (The People You Meet in Old Town), defining positioning and in-house pipelines.

◆ Business Outcome & Impact

Delivered 12 strategic episodes annually at zero external agency cost, cultivating an active listener and executive member pipeline.

Podcast Preview

CAREER HISTORY

Professional Timeline & Experience

Download Full Portfolio (PDF) Download Complete CV (PDF)
2020 — 2026 Page Society

Director, Thought Leadership & Digital Content Strategy

Led content strategy, editorial channel coordination, digital infrastructure and thought leadership for one of the world's most respected C-suite communications organizations, serving senior executives globally.

New York, NY
2012 — 2019 CEMEX

Digital Strategist (Global)

Bridged Global Communications, Marketing and Investor Relations, building a global content and social media function from the ground up across 20+ business units worldwide.

New York, NY • Global
2006 — 2010 Partners Healthcare

Video Producer & Content Strategist

Worked within Harvard teaching hospitals to plan, direct and edit weekly educational content and video courses in partnership with physicians and subject matter experts.

Boston, MA
ABOUT JERRICK HADDAD

Behind the Strategy

I am a communications leader with over 15 years of experience building the strategy, systems and content that bridge the gap between what complex organizations know and what their audiences need to hear.

My approach relies on stripping away operational friction, partnering closely with subject matter experts and structuring data-driven narratives that ground complex institutional ideas in human reality—whether through corporate communications, AI knowledge architecture, or global governance.

BEHIND THE BUILD

How This Website Was Built

Hands-on AI Execution Proof

Philosophy & Context

Rather than claiming AI fluency theoretically, I engineered this responsive site and an interactive design system card using natural language prompt engineering.

Process & Collaboration

Synthesized core CV materials and design inspiration (H/T Eliot Mizrachi). Partnered with Claude and Gemini to outline, critique, code and deploy the entire platform in under 24 hours.

Tangible Deliverable

Delivered a production-ready web platform and an interactive specification card demonstrating front-end design system execution.

Built via Natural Language Prompting, Content Taxonomy Structuring & AI Workflow Systems
Interactive Spec Card
Jerrick Haddad Executive Headshot
Jerrick Haddad Would love to work with you!

Brooklyn, New York

jerrickh@gmail.com

+1 646 715 7012

DIRECT CONTACT

Let's Connect

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